empowered with anti-pollutant Moringa Extract, new Anti/Oxi
clears away 96% of pollutants that accelerates aging stress
by 10 times. impurities and heavy make-up are deeply removed
with no residue. clarifies dull yellow tone and reveals a smooth
refined youthful skin.
450ml XX,XXX yen, 150ml XX,XXX yen
*1 within shu uemura
*2 to remove pollutants from the skin surface
*3 worldwide top seller among all shu uemura cleansing oils in 2012
when skin is exposed to pollutants, free radicals are generated within the skin. free radicals damage cellular function and advance the aging process, making skin rough, dull and yellowish.
* skin oxidation
with the purification effect of the new Moringa Extract,
Anti/Oxi thoroughly removes pollutants that accelerate
*charcoal removability test on 22 women using the product, 2012
*1 consumer test on 121 Asian women using the product twice a day for 10 days.
*2 consumer test on 56 Asian women using the product twice a day for 4 weeks.
moringa contains rich nutrients, known for its anti-pollution,
anti-free radical property and cleansing enhancing effect.
on the image 1, both test tubes contain polluted water with charcoal.
then, we mixed Moringa Extract to the lest test tube only. in image 2,
you can see the visible result that the polluted water in the lest test
tube has been purified by the effect of Moringa Extract.
green tea is rich in Catechin and Vitamins, known for anti-oxidant
properties to help revitalize skin appearance.
Section Manager, Skincare laboratories,
L’Oreal Research & Innovation Center, Japan
“Among the legendary line-up of shu uemura cleansing oils today, A/O has been a constant No.1 selling product, trusted and beloved in many countries across the globe for its high anti-oxidation potential.
For us at the skincare lab, it was a major challenge to renew something already so well accepted and loved by customers.
As a new approach to anti-aging, we focused on ‘anti-pollution’, realizing that this was a key concern for women worldwide. We explored anti-pollution ingredients, and found one has outstanding efficacy... the miracle tree, Moringa. Blessed with amazing purification power, the natural-origin ingredient takes our cleansing oils to the next level.”