shu uemura’s skincare statement | product line up | consumer test result |make up artist insight| shu uemura’s signature method

TSUYA skin SWITCH-ON YOUTHFUL GLOW DRAMATIC SHIFT TO A PORCELAIN-FINE SKIN CANVAS

shu uemura’s skincare statement

TSUYA skin – ideal youthful skin creator

skin “touch”: the skin texture felt under your fingers, and skin “look”: the skin color and tone observed
through your eyes – are the 2 fundamental steps to examine the skin quality.

UPGRADE SKIN “TOUCH” AND “LOOK” QUALITY FOR BEAUTIFUL MAKE-UP EXPRESSION - BORN FROM ASIAN SKIN EXPERTISE

  • smooth touch
  • pore less
  • texture refined
  • even toned
  • healthy pink
  • translucent

major discovery in cellular biology: with age, skin cells are subject to “power drop”

the cells in an ideal skin have the power to naturally protect and restore its structural components day after day. with age, the skin’s function for self-regeneration is subject to “power drop” which causes skin structure depletion and cellular disorganization.

Rhamnose

shu uemura selected a high-tech molecule to reactivate skin’s youth power switch and awake skin’s self-regeneration and metabolism to retrieve ideal skin from the fundamental levels of the skin.

product line up

  • lotion I II III

    lotion(3textures)

    youthful purifying lotion crystal-clear skin from deep within

    150ml

    TSUYA skin lotion

  • silk supreme crystallizer

    silk supreme crystallizer

    gently polishes the skin and supports to enhance smoothness, softness, and moisturization

    45pcs

  • essence

    essence

    switch-on youthful glow dramatic shift to a porcelain-fine skin canvas

    30ml 50ml

  • eye care

    eye care

    the ideal eye care* bigger eye impression, lifted lashes, better eye shadow payoff *definition by shu uemura

    15ml

  • emulsion/cream new new

    emulsion/cream

    bouncy-fine touch, dewy-glow look upfill youthfulness to your peak

    emulsion : 75ml cream : 50ml

consumer test result

visible change by using TSUYA skin essence

in 7 days : achieves porcelain-fine, petal-soft, translucent glowing skin in 4 weeks :

  • skin texture looks refined*1

  • skin looks more radiant*1

  • skin looks younger*1

*1: consumer test using TSUYA skin essence, 52 Asian women, twice a day, 4weeks.

even better makeup benefits by using TSUYA skin series

makeup finish feels smoother*2

*2: consumer test using TSUYA skin lotion + essence + cream, 60 Asian women, twice a day, 4weeks.

DRAMATIC SHIFT TO A PORSELAIN-FINE SLIN CANVAS

SWITCH-ON YOUTHFUL GLOW

make up artist insight

Uchiide

we believe that “beautiful make-up starts with beautiful skin.” with a beautiful, healthy skin canvas, we have more freedom and flexibility
for unlimited makeup expression, and can maximize each woman’s “individual beauty.” Uchiide international artistic director

shu uemura's signature method

beautiful makeup starts with beautiful skin

shu uemura’s signature method embodies the backbone of our skincare philosophy.discover the following tips derived from the signature method.

purify - beautiful makeup starts and ends with cleansing oil

cleansing oil apply sufficient amount (3-4 pumps) to effortlessly blend with makeup and impurities; wet face with a little water to emulsify oil, then rinse off thoroughly. no need for double cleansing.

prepare your skin canvas

lotion + silk supreme crystallizer with the lotion pad, polish to purify and smoothen the skin,and pat till skin feels cool and tightened to moisturize and refresh the skin.

essence apply with middle and ring fingers which gives less pressure to the skin and helps even application.

eye concentrate using the ring finger, apply on the upper and lower eye lids and tap gently to enhance microcirculation.

emulsion or cream choose emulsion or cream respecting the skin condition. do not apply too much before makeup as excess amount could interfere with face makeup.

move to perfect your complexion and play with color!

  • cleansing oil

    cleansing oil

  • lotion slik supreme crystaliizer

    TSUYA skin lotion

  • essence
  • eye concentrate
  • emulsion/cream